Sod House Theater

Web and Postcard Design| 2018

CHALLENGE

Sod House Theater is a small theater company based in Minneapolis, MN. They take theater out of the city and tour to greater Minnesota towns where they perform at historically significant community sites. The challenge was to redesign and streamline their website to make it easy and accessible for users to find information about upcoming shows and buy tickets.

I was also tasked with designing a new ¼ page newspaper ad for the company’s 2018 and 2019 tours of Henrik Ibsen’s Enemy of the People.

PREPARATION

The client had a very clear idea of what they were looking for in the redesign and provided examples of websites they liked. One of the most common elements in the examples the client presented was a landing page with a slideshow of upcoming productions and news features.

Additionally, because Sod House is unlike other theater companies and tours to several towns throughout a show’s run, information regarding locations and showtimes needed to be especially clear with links to each individual ticket page.

VISUAL DESIGN

Below are a few examples from the final design:

OUTCOME AND TAKEAWAYS

Sod House Theater loved the redesign and has since retained me to maintain their website as well as to design posters, postcards, and newspaper ads for their touring shows.

I am excited to continue working with this wonderful client and will be creating a new webpage for their upcoming Fall show.